Apple has not announced new Beats headphones in the provided material, but Digital Trends reports that a product referred to as the Beats 360 surfaced across several retail listings this week with pricing, colors, images, and specifications. According to Digital Trends, the purported Beats 360 first appeared on Amazon U.K. and then on Apcom Slovakia and Misco. The Apcom Slovakia and Misco listings have since been pulled, the outlet reports. A Reddit user identified by Digital Trends as HappyMcPe also posted multiple photos after spotting the listing, along with possible model numbers. The reported pricing is specific but still unofficial. Digital Trends says the headphones were listed at 331.99 in the UK and $299 in a separate U.S. storefront. Because the information comes from retail pages rather than Apple, the figures should be treated as provisional until the company confirms the product. The leaked design appears to sit apart from Beats’ current Studio Pro and Solo 4 lines. Digital Trends describes a detachable padded section on the underside of the headband and more open mesh across the earcups. The outlet also notes that a similar-looking pair appeared earlier this summer in Instagram photos worn by footballer Lamine Yamal. The listings reportedly show six colors: Sky, Black, Navy, Cloud, Pink, and Volt. Digital Trends points out that this would be a broader palette than the current Studio Pro and Solo 4 color ranges, though that comparison rests on the leaked listings being accurate. The spec sheet, as reported by Digital Trends, points to active noise cancellation rated up to 1.75 times stronger than Studio Pro, personalized spatial audio with head tracking, an AI-trained beam-forming microphone system for calls, all-day battery life with active noise cancellation running, and IPX4 water and sweat resistance. The listings cited by the outlet did not mention an Apple chip. For now, this is best read as a retail leak rather than a launch. The material suggests Apple may be preparing a Beats product with more aggressive color options and a feature set aimed above entry-level headphones, but the company’s final naming, pricing, availability, and chip details remain unconfirmed in the provided reporting. Who benefits: If the listings are accurate, Beats buyers would get more color options and upgraded listed specs versus Studio Pro on noise cancellation. Apple would have another hardware accessory positioned around design, audio features, and ecosystem fit. Who's exposed: Competing consumer headphone makers could face another Apple-backed option in the $299 range if the reported U.S. listing is accurate. Current Beats models may also face comparison pressure if shoppers wait for official confirmation.